A Better Way to Care for You and Your Family

As Tennessee’s first Direct Primary Care practice — and now home to affordable imaging and pharmacy services — we make high-quality healthcare personal, accessible, and straightforward.

Enroll in DPC

*Please allow 1-2 business days for your enrollment to be processed.

What Makes Us Different

We offer a new kind of healthcare—transparent, connected, and built around you. Whether you’re looking for a better primary care experience, need affordable imaging, or want access to wholesale prescriptions, our services are available individually or together. With no insurance required and a focus on lasting doctor-patient relationships, we make it easier to get the care you need, when you need it.

Our Mission

We are committed to restoring trust, simplicity, and humanity to healthcare by directly partnering with individuals to prioritize their well-being above all else.

Who We Serve

We serve the community; it’s as simple as that. We’re here for people who are tired of healthcare that feels impersonal, expensive, or confusing. Whether you’re looking for a long-term relationship with a physician, affordable imaging without surprise bills, or transparent pharmacy pricing, we offer a better way forward.

  • Individuals and families seeking a more personal, relationship-based approach to medical care
  • Patients without insurance who still want affordable, high-quality healthcare, imaging, and medications
  • Those with insurance and high deductibles, looking for upfront pricing and lower out-of-pocket costs
  • People who need imaging services like CT, X-ray, or ultrasound — fast, affordable, and without the red tape
  • Patients who value time with their physician and don’t want to be rushed or bounced between providers
  • Anyone who’s tired of long pharmacy lines and inflated drug prices — and wants access to wholesale pricing
  • Employers looking for a better healthcare solution for their team—one that improves outcomes and cuts costs
  • People who want healthcare that’s simple, transparent, and focused on what really matters: their well-being

PRIMARY CARE

Primary care is patient-centered, comprehensive healthcare that addresses diverse health needs and serves as the first point of contact and ongoing care partner.

PHARMACY

Pharmacy is the field of health science concerned with the preparation, dispensing, and appropriate use of medications to support patient care and improve health outcomes.

RADIOLOGY

Radiology is a medical specialty that uses imaging techniques like X-rays, MRI, and CT scans to diagnose and treat diseases.

CERVICAL DYSPLASIA

Cervical dysplasia is the abnormal growth of cells on the cervix, often caused by HPV, which can lead to cervical cancer if untreated.

Testimonials

What Our Patients are Saying
“I am on Medicare but Hitchcock Family Pharmacy dispenses my medications. The prices are usually less expensive than my plan.”
“Also, the pharmacist is kind, professional, caring, very knowledgeable. He takes the time to listen to my concerns and makes sure I know my dosing and time for each medication. Robby is the best.”
— Sandra K.
“Hitchcock Family Medicine is the all-around best care I have received in a long time! As a patient, I feel truly cared for.”
“Facility is so clean and welcoming. The staff goes above and beyond and are so extremely personable and kind. The patient/staff/pharmacy/imaging/physician communication is unprecedented! I have never experienced such timely and pleasant responses with every interaction! Dr. Ewing is my physician and a blessing! He is always professional, kind and thorough! You never feel like you are being rushed or disregarded! The Hixson area is so lucky to have Hitchcock Family Medicine! I have and do highly recommend!”
— Audra W.
“It's like having a brother-in-law who's a doctor!”
— Steven
“We recommend Hitchcock Family Medicine to everyone we know!”
“Dr. H answers emails promptly. He has met us in the middle of the day to remove a Lego from my son's nose and after hours for stitches for my husband and my son on different occasions (avoiding ER waits and charges). We always have the office to ourselves, and we never feel rushed. Our concerns are always heard. We wouldn't want anyone else for our PCP.”
— Bekah
“Highly recommended for any and all people looking for quality healthcare.”
“Very kind and accommodating. Quick responses/results.”
— Naomi M.
“Very attentive and I appreciated how they treated me as an adult at 19 even though I was with my mother.”
“The Dr. responded to my texts about my sudden pain even though it was late, she immediately scheduled an appointment for me the next day. She administered an exam and tests while I still had the pain. She even offered a shot to help with inflammation while we waited on the blood results coming the next day.”
— Neilanda R.
“During my time with Hitchcock Family Medicine, I have received nothing but excellent care!”
“If you are looking for a good PCP, Doctor Ashley Sanders is top notch and thorough. The monthly payment plan also makes it easier to afford, especially in an emergency.”
— Mark L.
“Dr. Sanders! She went above and beyond before, during and after my surgery.”
“She listens and truly cares. I do and will highly recommend her!”
— Jessica S.
“Absolutely the best people working here.”
“Great service and so helpful. I can’t imagine going anywhere else.”
— Patrick T.
“Dr. Sanders is great!”
“She also responds quickly to my emails. I love the personalized care that I receive at Hitchcock Family Medicine.”
— Amy G.
From the Blog

Want More Information?

Whether you’re curious about starting a primary care membership, in need of imaging, or want to check pharmacy prices – we’d love to hear from you.