Family Medicine

Providing high quality, personal primary care at affordable prices for you and your entire family.

Sign Up Now

*Please allow 1-2 business days for your enrollment to be processed.

What is Family Medicine?

Comprehensive Primary Care for the Whole Family

Family medicine takes a holistic approach to health care and treats individuals of all ages, from newborns to the elderly. It encompasses a wide range of medical services, from preventive care, acute care, and routine check-ups to the management of chronic conditions. As a cornerstone of lifelong health, family medicine focuses on building lasting relationships with patients, understanding their unique health histories and needs.

Wellness Exams
Sports Physicals
Diagnostic Laboratory Tests
Cuts, Sprains, & Acute Care
Minor In-Office Procedures
Nutritional Counseling
Weight Management
Preoperative Evaluations
Skin Biopsies and Treatments
Sick Visits
Child and Adult ADHD
COVID-19 Testing

Our Approach

We offer personalized healthcare, tailored to meet each patient’s unique needs. Our approach blends modern medical expertise with accessible, empathetic care, fostering lasting doctor-patient partnerships.

Who We Serve

We serve the community; it’s as simple as that. We’re here for people who are tired of healthcare that feels impersonal, expensive, or confusing. Whether you’re looking for a long-term relationship with a physician, affordable imaging without surprise bills, or transparent pharmacy pricing, we offer a better way forward.

  • Individuals and families seeking a more personal, relationship-based approach to medical care
  • Patients without insurance who still want affordable, high-quality healthcare, imaging, and medications
  • Those with insurance and high deductibles, looking for upfront pricing and lower out-of-pocket costs
  • People who need imaging services like CT, X-ray, or ultrasound — fast, affordable, and without the red tape
  • Patients who value time with their physician and don’t want to be rushed or bounced between providers
  • Anyone who’s tired of long pharmacy lines and inflated drug prices — and wants access to wholesale pricing
  • Employers looking for a better healthcare solution for their team — one that improves outcomes and cuts costs
  • People who want healthcare that’s simple, transparent, and focused on what really matters: their well-being
How it Works

Being a direct primary care (DPC) practice, we offer a uniquely personal experience for our patients that focuses on individualized care, transparent pricing, and enhanced communication.

  • LEARN THE BENEFITS OF DPC CARE

    Check out our pricing and subscription model as well as the services we offer.

  • SCHEDULE A MEET AND GREET

    Come ready with any and all questions you may have, and we’ll be ready to answer them. (Please be advised, no medical advice can be given before you are a patient.)

  • ENROLL!

    Once you’ve gotten to know us, it’s time to sign up! Follow the instructions after you click “Enroll Now” below, and let’s get started! Please allow 1-2 business days for your enrollment to be processed.

Become a Member Today

Instead of a per visit fee, our patients pay a flat monthly membership fee per person. We do offer a discounted monthly membership rate for children ages 3-17 and those that see the same physician as a parent. It works similarly to a Netflix subscription or a gym membership in that you pay every month rather than per visit. See pricing information below.

Pricing

By choosing to receive care at Hitchcock Family Medicine, you can be assured you’ll receive enhanced access to your physician, personalized care, cost savings, and transparent pricing. There are no co-pays or per-visit fees for covered primary care. Membership pricing is based on age, not medical complexity or pre-existing conditions.

Monthly Subscriptions

  • Birth to 2 years – $99 per month
  • 3-17 years – $69 per month
  • 18 + years – $99 per month
  • Children who see the same physician as a parent: $39 per month

*Membership fees are billed monthly. Medications, outside laboratory work, imaging, equipment, send-out pathology, and other separately priced services are not included in the monthly membership.

Please contact us if interested in learning more about corporate pricing.

Contact Us
Meet & Greet

If you would like to learn more before joining, schedule a Meet & Greet. We will explain how the practice works and help you decide whether DPC is a good fit. No medical advice can be provided before enrollment.

Schedule Meet & Greet
Enroll!

Once you’ve gotten to know us, it’s time to sign up! Follow the instructions after you click “Sign Up Now” below, and let’s get started!

Please allow 1-2 business days for your enrollment to be processed.

Sign Up Now
Our Team Our Office Our Story

Testimonials

What Our Patients are Saying
“The team at Hitchcock Family Pharmacy has saved us and everyone we’ve referred thousands of dollars in Rx costs.”
“Drug plans through insurance or Medicare do not mean cheaper costs on medications! If anyone you know has monthly prescriptions, check pricing and options with HFP before filling the next Rx!”
— Kristopher P.
“It's like having a brother-in-law who's a doctor!”
— Steven
“Hitchcock Family Medicine has been a blessing to me!”
“My new doctor totally understands me and what I need. He is always available via phone or in person to help me. He is everything a doctor should be!”
— Lesa N.
“"Knew exactly how much I would be paying before even making the appointment - and that's how much I paid. No surprise bills. In and out, quick and professional!" - B. M.”
— B. Martin
Friendly tech with patient in CT scanner
“Very attentive and I appreciated how they treated me as an adult at 19 even though I was with my mother.”
“The Dr. responded to my texts about my sudden pain even though it was late, she immediately scheduled an appointment for me the next day. She administered an exam and tests while I still had the pain. She even offered a shot to help with inflammation while we waited on the blood results coming the next day.”
— Neilanda R.
“Joining Hitchcock has been the best decision for our family.”
“My son recently sprained his thumb at the jump park. When we reached out about seeing his doctor, they got us an appointment that day. Ten minutes later he got an x-ray done. They took three images. It cost us $25. I am so thankful for this place, and would recommend it to everyone. -R. G.”
—
Radiologic technologist preparing a patient for an X-ray at Hitchcock Direct Imaging in Hixson.
“I took my daughter to Hitchcock Direct Imaging for a chest X-ray and had a great experience from beginning to end! ”
“The cash price was very affordable. We were able to get in almost immediately, and the whole visit was quick and easy. The staff was kind, friendly, and helpful, and they made us feel comfortable the entire time. I would definitely recommend Hitchcock Direct Imaging. - A. L. ”
—
“After my first visit with Dr. Torbett, I knew I found 'the one' (doctor).”
“I've searched for a primary care doctor in Chattanooga for the past 8 years & really wish I would have started my search with Hitchcock Family Medicine. Alas, a doctor who is thorough & actually cares about helping me with my health goals!”
— Jordan G.
“I’m a patient here, but you don’t have to be to take advantage of direct imaging. Professional staff, transparent cash pricing, and a warm and welcoming office and waiting area. -D. C. ”
— D. C
“ I was able to schedule an ultrasound right away. ”
“The tech was kind and knowledgeable. Paid a fraction of what it would have cost through my insurance company. Cannot stress enough how great Dr. H and his entire team are! My daughter and I have been patients for 6 years, we’ve had 4 different insurance policies during that time— we’ve never had to switch docs just because our insurance company decided to change who they work with, and I have saved HOURS of my life (appointments always start on time) and thousands of dollars by being members! - D. L. ”
—
From the Blog

Want More Information?

Whether you’re curious about starting a primary care membership, in need of imaging, or want to check pharmacy prices – we’d love to hear from you.

Send a Message